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✦ Student leads, country by country, intake by intake

Marketing for Education Consultants
in Islamabad & Rawalpindi.

We help study visa and education consultants find students who are ready to apply: Facebook, Instagram and Google campaigns planned around each country's intakes, enquiries on WhatsApp, and follow-up that turns them into counselling sessions. Packages start at PKR 30,000 a month plus ad spend.

Education consultant marketing, explained

How we bring students to education consultants

A student choosing a study abroad consultant compares several before picking one. They see an ad, check reviews, ask questions on WhatsApp, often bring a parent to the first session, and decide only when they trust that the consultant knows their country, their course and the visa process. Our campaigns are built around that decision.

Who we work with

  • Study visa consultants placing students in the UK, Canada, Australia, the USA and Europe.
  • Consultancies with visit visa services alongside student placements.
  • Consultants focusing on specific countries, such as European destinations with lower tuition.
  • Test preparation centres for IELTS, PTE and similar exams that feed into admissions.

Campaigns by country and intake

A student interested in the UK September intake needs a different message from one looking at Canada or Finland. We run separate campaigns for each country you place students in, timed to that country’s intakes and application deadlines, so budget peaks when students are actually deciding.

Students and parents

Students research on Instagram, TikTok and Google; parents often pay and decide. We reach both, with practical details for students (courses, costs, timelines) and reassurance for parents (your process, your track record and how you handle documents and visas).

Questions that filter enquiries

Lead forms ask for the student’s last qualification, preferred country, intended intake and English test status, so your counsellors call the students who can actually apply this season first. Each week we review which leads booked a session and move budget to the campaigns that bring them.

Seminars, expos and walk-ins

Open days, university visits and seminars bring students through your door. We promote them to the right age and area, collect registrations and send reminders on WhatsApp, so seats fill and attendees become counselling sessions.

Honest ads protect your name

Students and parents are wary of consultants who promise too much. We never advertise guaranteed visas or admissions. Ads explain what you actually do and show real, permitted student success stories, which builds the trust that brings referrals.

Reviews and AI answers

Students increasingly ask Google and AI assistants which consultant to trust in their city. Consistent business listings, regular reviews that mention the country and course, and pages that answer real student questions are what get a consultancy recommended. We set these up as part of every education campaign.

Packages

Packages for education consultants

Monthly fees exclude ad spend, which you pay directly to Meta and Google from your own ad accounts. Most consultancies start with Lead Starter or Lead Growth; see all packages and prices.

FAQ

Education consultant marketing: common questions

How do education consultants get more student leads?

By running separate Facebook, Instagram and Google campaigns for each destination country, timed to its intakes, with lead forms that ask for qualification, country, intake and English test status, and by replying on WhatsApp within minutes. Reviews and listings that mention the countries you place students in build the trust that turns leads into sessions.

Which platform works best for study visa leads?

Facebook and Instagram bring the most leads because they reach students before they search. Google Search brings fewer but more decided students who search for a country, a course or a consultant in their city. Most consultancies use both, with more budget on Meta during intake seasons.

When should we run study abroad campaigns?

Start two to four months before each intake you recruit for, such as the September and January intakes for the UK and Canada, and increase budget as application deadlines approach. Seminars and expos get their own short campaigns in the weeks before the event.

Can you advertise visit visa services too?

Yes, as separate campaigns with their own audiences and messages, so study visa and visit visa enquiries reach the right counsellor.

How much does it cost?

Lead Starter is PKR 30,000 a month and Lead Growth is PKR 60,000 a month, plus ad spend paid directly to Meta and Google. A website built for student enquiries starts from PKR 80,000 one-time.

Want more students for the next intake?

Tell us which countries you place students in and when your next intake is, and we will plan the campaign and budget around it.

Get a free audit →

Ready to grow your business in Rawalpindi & Islamabad?

Tell us about your goals. We'll build a system that delivers real, measurable results.

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Or call us directly: 0300-524-7279