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✦ Real estate package

Property Leads package.

Property Leads is TwinkleTara’s ongoing real estate lead generation package for developers and established agencies in Islamabad and Rawalpindi. It costs PKR 75,000 a month plus ad spend and combines Meta and Google campaigns, local and overseas Pakistani audiences, qualifying lead forms and a weekly lead-quality review with your sales team.

At a glance

Price
PKR 75,000 a month
Ad spend
Separate, recommended PKR 60,000+ / month
Term
3-month minimum, then month to month
Best for
Developers and established agencies
Area
Rawalpindi, Islamabad and online across Pakistan
Starts with
A free audit of your business and market
Who it’s for

Is Property Leads right for you?

  • Real estate developers selling plots, houses, apartments or commercial units
  • Established agencies handling several projects
  • Projects targeting overseas Pakistanis as well as local buyers
  • Sales teams that want fewer, better leads instead of cheap volume

If you are preparing a new project launch, Project Launch is planned around the launch window. See Project Launch →

Property Leads
PKR 75,000 / month

Recommended ad spend: PKR 60,000+ / month

  • Meta + Google Search campaigns
  • Local and overseas Pakistani audiences
  • Qualifying questions in lead forms
  • Weekly lead-quality review with your sales team
  • Retargeting and site-visit campaigns
  • Monthly report and review call
Get Property Leads →

Prices exclude ad spend and sales tax on services.

What’s included

Everything in the Property Leads package

Meta and Google Search campaigns

Facebook and Instagram to reach buyers before they search, and Google Search for buyers looking for a society or area by name.

Local and overseas audiences

Separate campaigns for buyers in the Twin Cities and for overseas Pakistanis in the Gulf, the UK and elsewhere.

Qualifying lead forms

Questions on budget, unit type and timeline so your team can prioritise the strongest buyers.

Weekly lead-quality review with sales

We review which leads answered, visited and booked, and move budget away from sources that bring poor leads.

Retargeting and site-visit campaigns

Follow-up ads for people who engaged, and weekend campaigns that drive site visits.

Monthly report and review call

Leads, cost per lead, lead quality and next steps, discussed with your team.

How it works

What happens, step by step

  1. Week 1Audit of current campaigns and sales process, tracking setup and audience plan.
  2. Weeks 2–4Launch of local and overseas campaigns with tests of creatives and offers.
  3. Month 2Weekly lead-quality reviews start shaping targeting; weak sources are cut.
  4. Month 3 onwardLower cost per qualified lead and steady site visits and bookings.
How we measure success

What we report on

  • Qualified leads and cost per qualified lead
  • Lead-to-site-visit rate
  • Bookings attributed to campaigns
  • Performance of local vs overseas audiences
  • Response time to new leads

You see these numbers in your monthly report. We report honestly on what is and isn’t working, and what we will change next.

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FAQ

Property Leads package questions

How much ad spend does Property Leads need?

We recommend at least PKR 60,000 a month, paid directly from your own ad accounts. Property leads usually cost more than other categories.

Can you target overseas Pakistanis?

Yes. We run separate campaigns for buyers in the Gulf, the UK and other countries, with messages about remote buying and documentation.

How do you measure lead quality?

Each week we review with your sales team which leads answered, booked visits and bought, and use that to adjust targeting and budget.

What results have you achieved for real estate?

For one Islamabad real estate project we reduced cost per lead by 37%. Results depend on the project, price point and market.

Does this work alongside a CRM?

Yes. We can connect leads to your CRM, or set one up with our CRM and WhatsApp funnel add-on.

Ready to grow your business in Rawalpindi & Islamabad?

Tell us about your goals. We'll build a system that delivers real, measurable results.

Get in Touch Today →
Or call us directly: 0300-524-7279